Copywriting Blog
Copywriting conversations and insights into small business life, served up with a virtual slice of your favourite cake.
Google Ads Specialist: Reeva Cutting
New country – new digital marketing career Google Ads Specialist, Reeva Cutting isn’t one to back down from a challenge. It takes courage and determination to move your family halfway around the world to begin a new life...
Ethical copywriting – buzzword or behaviour change?
How my dreadful approach to car care led to a lesson in customer experience (and ethical marketing) Anyone who’s seen or been inside my car knows that keeping it clean is not one of my strengths. But, when I do decide the...